Monday, October 22, 2007 

The Power of Personal PR

Ten seconds is all it takes to make a first impression whether it's your personal presentation or the first contact a potential client or customer has with your business through the telephone, website or other communication collateral.

When they walk through their door or you walk through theirs your image is imprinted in the first moment.

Research has proven that 67% of first impressions are accurate. Your personal image tells the world who you are and where you are going. Your business image says the same. Every email, voicemail, and phone call you make creates first impressions that build your brand.

But it's not just your logo or your business stationery that needs to look good. How you present yourself in person also says a lot about your brand. For many small business people or business entrepreneurs, you are your business and how your project yourself is vitally important to the success of your business.

How you shake hands, make eye contact, conduct yourself in social situations and the clothes you choose to wear contribute to your personal brand. Your image is like the weather. People notice when it's extremely good or extremely bad. People shouldn't judge us by our outward appearances but of course you know they will. First impressions can indicate to a potential client, your sense of style, ambition and self-confidence level.

Another measure of your success in dealing with people is due to personality.

Your voice, way of talking, body language and the way you develop relationships with your clients all count towards giving you a manner'. Your personal manner speaks loudly to other people. You may need to do some self-analysis on your plus and minus personality traits before establishing a self-satisfying public image.

Sometimes things like aggravating speech habits, lack of good manners, sloppy dress or grooming can be your worst enemies.

Punctuality, your tone of voice, these are the things about you that speak loud and clear to others. Make sure that they're working for you.

I'm sure you've seen many examples of people who have had too much to drink at the office party and regretted things done or said. Perhaps not such good personal PR for career progression.

Maybe that date who sounded so promising on the telephone really let you down when you met and saw how badly dressed and untidy they were.

I'm not suggesting you need to have a complete makeover and invest a fortune in new clothes but it is those little things that people notice.

You've no doubt invested a lot of time, effort and money into setting up your own business and learning many new skills why not invest some time and effort into yourself you're worth it!

* Business image brand all letterhead, newsletters, email messages for a professional

* Personal image establish a strong visual image develop your own style and personal brand. Be aware of grooming and professional dress sense.

* Self image get rid of bad habits, develop self-confidence and charm, walk tall and smile!

Sue Currie, the director of Shine Communications Consultancy and author of Apprentice to Business Ace your inside-out guide to personal branding, is a business educator and speaker on personal branding through image and media. Sign up for free monthly tips on personal and professional PR at http://www.shinecomms.com.au/contactmanager/default.cfm and learn more about how you can achieve recognition, enhance your image and shine.

Bell Sports Yoga Mat Video

 

How to Maintain Your Home in the Winter

Home improvement projects abound in the spring, summer, and fall, but what home repair projects do people do in the winter? Answer: All the projects that happen the rest of the year. However, projects such as replacing windows, painting rooms, and putting on a new roof are difficult to start and even harder to follow through on in the winter because of the weather. Solution: Wait until spring.

Plenty of other home repairs are more appropriate for the winter like securing your home so that it can survive that winter weather. Now that winter has arrived, follow these maintenance tips to secure your home for the winter:

Sweep the Chimney

Have your chimney cleaned. The easiest way to do this is to hire a professional. Leaves and birds nests stuck in a chimney can block ventilation and endanger your health. At the very least, check your chimney once a year.

Have a chimney cap installed to prevent water and outside debris from entering your chimney.

Seal Doors and Windows

Caulk or weather-strip gaps around doors and windows to prevent warm air from escaping and cold air from coming in. Pick up a caulk gun for about $40 at your local home improvement store. Caulk in a 10 ounce tube costs about $10.

Consider installing storm windows if they are not already installed in your home. They are a more cost-effective option to replacing windows and are just as efficient.

Insulate, Insulate, Insulate

Make sure the insulation in your attic is adequate. Not sure? Because insulation depends on where you live and involves the level of resistance to heat flow, ask the staff at a local home improvement center how much insulation is recommended where you live. Most houses need at least 12 inches of insulation. If you can see the ceiling joists, you know you dont have enough insulation as these are about 10 inches.

Insulate your attic door as well to prevent warm air from escaping. Seal any holes leading down into the house with spray foam, looking for open plumbing or electrical. Not only does the right amount of insulation keep your home warmer in the winter, it keeps it cooler in the summer also.

Check the Roof

Ok, its cold, but make a quick trip up to the roof if you can.

  • Replace loose shingles or have a professional replace them. Damage sustained from snowstorms or rain that stains indoor ceilings from the roof is costlier and more difficult than replacing a few loose shingles in the first place.

  • Trim any tree limbs that are hanging over or touching your roof. Storms can cause these limbs to fall and do a lot of damage to your roof.

  • Clean drain gutters and keep downspouts pointed away from the house. Water from downspouts should be at least 10 feet away from the house.

  • Clear your roof of debris to prevent a fire and to lessen the likelihood of damage when a storm comes.
Check the Heating System

Replace the furnace filter at least once a year and check them monthly. A dirty filter not only reduces the efficiency of heating your home, it can also start a fire.

Invest in a setback thermostat. Keeping your home at the same warm temperature all day is more expensive. Get a thermostat that will regulate the temperature in your home, and set it cooler when you are gone. Cost of this type of thermostat is $30.

Keeping vents open and removing dust will make your heating system more efficient. Having all vents open will also make sure air is distributed evenly around the house.

Fire Prevention

  • Pick up smoke alarm and carbon monoxide detectors. Change the batteries often.

  • Buy a fire extinguisher if you dont already have one. If you do have one, check the expiration date. Yes, they do expire.

  • Use a fireplace screen when you are out of the room to prevent sparks from catching fire on the carpet or paper nearby.

  • Keep paper, boxes, clothes, and other combustible material away from the furnace and leave the furnace room door open.

When you have finished winterizing your home, think about projects for spring. A new deck, a remodeled kitchen, and freshly painted rooms are all great springtime projects. Write down your expectations, a schedule of when particular steps of the project need to be completed by, supplies needed, and estimated costs of everything. Whether you elect to complete projects yourself or hire a knowledgeable contractor, have in mind what you want and set aside enough time to get the results you deserve.

Certain home maintenance projects, such as getting a chimney sweep require an experienced professional. Other tasks are simple enough to complete on your own, but contractors are available to assist with every maintenance tip listed above. No job is too small for an experienced home repair professional. All Around the Home (http://www.allaroundthehome.com) is a national home improvement contractor directory. Homeowners can find established, quality contractors with experience in home improvement contracts and repairs such as handyman contractors specializing in home repair and maintenance.

Yoga Cl On The Wirral

 

The Essence Of Bhagavad-Gita - The Most Sacred Hindu Philosophy

hinduism produced many philosophical work and texts, among which Gita is considered the most sacred and philosophical scripture. Not only by hindus, but Gita is popular across religions all over the world. In this article, I would try to present the true essence of Gita, some of its verses and their meaning.

Historical relevance and the story behind it:

Bhagavad-Gita is a part of Bhishma Parva of Hindu epic Mahabharata written by Krishnadwaipayan Byashdeb. Written in sanskrit, the meaning of Srimad Bhagavad-Gita is the Song of God. There are some doubts about its date of composition. Some scholars give a broad range of possible dates, as in this analysis by R. C. Zaehner:

As with almost every major religious text in india no firm date can be assigned to the Gītā. It seems certain, however, that it was written later than the 'classical' Upanishads with the possible exception of the Maitrī and that it is post-Buddhistic. One would probably not be going far wrong if one dated it at some time between the fifth and the second centuries B. C.

The story of Mahabharata mainly revolves around the battle of Kurukshetra, where Kauravas and Pandavas fought for the throne of Hastinapur. Before the start of the battle, Arjuna, one of the brothers of Pandava was morose as he was to fight against his own brothers and relatives. He could not accept the fact that he will be responsible for killing all his sect, brothers and relatives. Krishna, who was depicted as an Avatar (incarnation) of God, preaches Arjuna of Lifes philosophy and boosted him up to get readied for the battle. In the entire conversation between Arjuna and Krishna, the philosophical aspects of ones life, his action, renunciation, knowledge has been vividly described. hindus believe that if anybody reads Bhagavad-Gita he gets freed from all pains, sorrows and grieves.

The Theme:

The main theme of the content of Bhagavad-Gita is the explanation of five basic concepts of Truth.

1. Ishwara (The Supreme Controller)
2. Jiva (Living beings, the soul)
3. Prakriti (Nature, matter)
4. Karma (Action)
5. Kala (Time)

When Arjuna was morose and was not ready to fight the battle, Krishna counsels him on various aspects of Dharma, what one should do and what not. Krishna explained to him what a man his worth of, what his action should be, what knowledge he should have, how time controls all. He said to Arjuna, who you are that you think you will kill your brother. You are just a puppet in the hand of time. He said that time has already written everybodys faith and you are just an executioner. He explained the inner meaning of life and said that our body is just like the cloth we wear everyday, soul is the greatest possession. One can destroy body but not soul.

Content (18 Chapters and some verses):

The entire Gita has been divided into eighteen chapters, each describing one aspect of life. These 18 chapters and their main contents are

Arjunas Sorror:

Arjuna seeing the Kauravas on the opposite side relinquishes his weapon. He became morose knowing the fact that he has to fight and kill his brothers and relatives.

The Path Of Knowledge:

Krishna teaches him that one can kill only the body not soul. Soul is immortal.

Neither the one who thinks it kills nor the one who thinks it is killed do not know the truth. This neither kills nor gets killed

The soul is never born nor does it die at any time. It has neither past nor future. It is unborn, ever existing, permanent and ancient. When the body is slain neither it is killed not it kills.

Just as a man discards worn out clothes and puts on new clothes, the soul discards worn out bodies and wears new ones.

The soul cannot be pierced by weapons, burnt by fire, moistened by water or dried by wind.

The soul is impenetrable, incombustible, unchangeable, certainly ever existing, all-pervading, fixed, immovable, and ever continuing.

Karma-yoga:

Arjuna questions why would then he act as the most important thing is knowledge. Krishna said that one must act without attaching himself with the action and worldly affairs.

One cannot achieve freedom from action by merely abstaining from actions, nor one can attain samadhi simply by renouncing all actions.

Therefore do your prescribed work, for doing some work is better than doing no work at all. Without work it is not possible to even maintain the physical body.

Works in this world can cause bondage unless done with a sense of sacrifice. Therefore, O son of Kunti, perform your actions for the sake of sacrifice only, free from attachment.

The Supreme Knowledge:

Krishna tells him that he has lived many lives and over the decades he has incarnated to save the pious and to destroy impious.

Although I am unborn and inexhaustible, and although I am the Lord of all beings, keeping nature under My control, I manifest Myself by My own self induced illusion

Whenever and wherever there is decline of dharma (righteousness) and ascendance of adharma (unrighteousness), at that time I manifest Myself in visible form

For the protection of the righteous and destruction of the wicked, and for the sake of establishing dharma again, I incarnate Myself on earth from time to time.

Renunciation Of Action:

Krishna tells Arjuna that why Karma yoga is better to adopt.

The ignorant people say that the yoga of knowledge and the yoga of action are different. But the learned ones do not say so. By achieving mastery in either of the two, one can attain the fruit of both.

The qualified karma yogi, who is pure in his heart and conquered his mind and his senses, sees his self in all selves and remains free even though engaged in action

yoga Of Self-Control:

Krishna teaches Arjuna the right way of doing meditation.

Let a man lift himself by himself. Let him not degrade himself. Certainly self is friend to the self and self is also the enemy of the self.

He who has controlled his self by his self, certainly his self is his best friend, but for him who has not conquered his self his self is his enemy

He who has learned to control his eating and enjoyment, who performs his actions in a balanced manner, who maintains balance between his waking and sleeping periods, his yoga frees him for all his sorrows.

Knowledge And Wisdom:

Krishna preaches what is knowledge and what is wisdom.

The earth (energy in the form of gross matter), water ( energy in the form of lighter matter), fire (energy in the form of lighter matter), ether (the subtle matter), mind (energy in the form of consciousness), buddhi (energy in the form of awareness), and the ego (the individualized consciousness)- these are the eight fold divisions of My Prakriti (Creative Energy).

Attaining The Supreme:

Arjuna is taught, how one can attain the Supreme.

At the time of death, he who, remembering Me, leaves the body, attains My State. There is no doubt about this.

From the unmanifest are manifested all the beings at the beginning of the day and are dissolved again into the unmanifest upon the arrival of the night.

The Secret Knowledge:

Krishna then reveals to Arjuna his for as world destroyer and explained how he controls all.

These beings do not exists in Me. Look at my mystic richness. Although I am the bearer and creator of all the beings , My Self does not exist in any of the cosmic manifestations.

I am kratu (Vedic ritual), I am yagna (sacrificial ceremony), I am svadha (an offering in the sacrificial ceremony), I am medicine, I am the Mantra (the sacred chant), I am adyam (fuel in the Yagna), I am Agni (fire) and I am hutam (the burnt remains of an offering in the yagna).

The Manifestation Of God:

Krishna enumerates names of gods, heroes and explained bibhuti (Sacred Ash).

I am the originator of all. From Me manifest all this. Knowing thus men of wisdom worship Me with concentrated attention.

I am the punishing power of those who are in authority. I am the morality of those who are in search of victory. Among the secrets I am the silence and among the knowledgeable I am the knowledge.

The universal Vision:

Krishna then gave Arjuna a vision which helped Arjuna to see his universal omnipotent incarnation. Arjuna exclaimed and requested Krishna to withdraw.

You are imperishable, the highest (knowledge) to be realized. You are the resting ground for this whole universe. You are the protector of the eternal dharma. It is my conviction that you are the most Ancient Being.

O Vishnu, looking at Your expansive form reaching out to the heavens, glowing with innumerable colours, mouth widely open, bright wide eyes, I am certainly terrified in my heart and lost my inner stability and tranquility.

Devotional Service:

Krishna explains Arjuna the meaning of Bhakti-Yoga.

Certainly knowledge is better than practice, but better than knowledge is meditation, superior to which is renunciation of the fruits of actions. Indeed after renunciation there is only peace.

Without any hatred towards all beings, friendly and compassionate, without any sense of possessiveness, without any egoism, equal in pleasure and pain and forgiving.

Nature, The Enjoyer, And Consciousness:

Arjuna learned the meaning of Prakriti, the matter.

The Mahabhutas (the five great elements), the ego, the discriminating intelligence, the invisible (self), the ten senses (ears, skin, tongue, nose, hands, feet, mouth, anus, and the sexual organs) and the five objects of the senses ( sound, taste, touch, smell and the forms).

Desire, repulsion, happiness, sorrow, the aggregate, dynamic awareness, decisiveness, all these are briefly the various aspects of the kshetra (body)

Without pride, without pomposity, absence of cruelty, tolerance, straight forwardness, service to Acharya (the spiritual master), cleanliness, stability (of the mind), self-control.

Disinterested, detached from the son, wife, home and the like, always even minded in both desirable and undesirable conditions.

The Three Modes Of Material Nature:

Krishna preaches the three Gunas, or qualities of Sankhya philosophy.

Sattva (purity), Rajas (passion) and Tamas (ignorance) are the qualities arising out of Prakriti. They bind the soul with the body, O mighty armed.

Of them Sattva is of the purest nature, illuminating and without any debility. Through attachment with happiness and knowledge it binds , O sinless one.

Know that Rajas is full of passion born out of attachment with thirst (insatiable desire). It binds the embodied, O son of Kunti, through attachment with works.

But know that Tamas is born out of ignorance, deludes all embodied beings. Through recklessness, laziness and sleep, it binds (the soul), O Bharata.

The yoga Of The Supreme Being:

Description of the three Gunas which has its roots in the heaven and foliage on the Earth.

Without pride and illusion, free from the impurities of attachment, always turned inwardly, freed from lust, and the sense of duality like happiness or sorrow, the undeluded attain the inexhaustible eternal position.

The Opposite Qualities:

The two opposite qualities of human being are explained. Intelligence, forgiving nature, fortitude, cleanliness, without envy, without egoistic pride- these O Bharata are the riches (virtues) of those born with divine nature.

Pomposity, exaggerated self-importance, pride in one self, anger, rudeness and ignorance, are the property (vices ) of the those born with undivine nature.

The Division Of Qualities:

Thought, deed and ingestion, corresponding to three Gunas, are answered. Austerity that is performed for gaining popularity and honor and also for display is regarded in this world as rajasic, which is also unstable and distracted (or without concentration).

The austerity that is performed out of foolishness, struggle and by self torture, with an intention to harm others, this is referred as tamasic in nature.

The charity that is worth giving, given without any expectation, according to the time and place and to the deserving person, is remembered as sattvic.

The charity which is given for the sake of a reciprocal advantage or with the expectation of a result, or given in return (for some advantage or gain), or given grudgingly or with difficulty, that charity is to be remembered as rajasic.

Liberation By Renunciation:

Arjuna came to knew that one must follow his Dharma or his duty in renunciation. He joined battle.

Renunciation of action due to unhappiness and the fear that they cause physical discomfort is called rajasic renunciation and he will not gain the fruit of renunciation.

He who performs the prescribed actions considering them as obligatory duty and renounces all attachment to the fruit of his actions, such renunciation in my opinion is sattvic in nature.

Without aversion to unpleasant work and without attachment to pleasant work, the renouncer is well entrenched in sattva. He is intelligent and free from all doubts.

Translated Texts Taken From :http://www.hinduwebsite.com/chapters.asp Other Sources: http://en.wikipedia.org/wiki/Bhagavad_Gita
http://vedabase.net/bg/en

Kanquona Bhattacharjee is a freelance writer and blogger. She has completed her post graduation in English from the University of Calcutta. She has some deep insight into social problems and often present these in front of the most strongest medium. Her personal blog is http://journeytolearning.blogspot.com/ She can be contacted at kanquona@gmail.com

Yoga Cl In Nyc

About me

  • I'm 56037
  • From
My profile

Archives

Powered by Blogger
and Blogger Templates